Kikis Ioannou (Lefkaritis) is the Marketing Manager of Petrolina Group, where he oversees a large team of digital marketing, brand, communications and PR experts. He manages the market exposure of high investment projects including Petrolina’s energy products, the landmark land development project Land of Tomorrow in cooperation with BBF, pCharge, the largest network of electric chargers in Cyprus, and more.
He has also been behind a number of digital initiatives of the Cypriot energy giant, Petrolina. Kikis led the digital transformation of the group’s loyalty program and redefined the customer experience both online and at Petrolina stations across the country. Under his leadership, the MyPetrolina app has grown into one of the most successful loyalty programs in Cyprus, with thousands of daily users collecting and redeeming points for branded products and services.
What makes his story stand out is that he achieved all of this before the age of 30. While building on the foundation of his family business, he has demonstrated the ability to take tradition to a new level, combining communications, technology and customer experience to position Petrolina as a modern leader in its field. Kikis is not only a skilled marketer but also an innovator, proving that a new generation can carry legacy businesses forward with fresh vision.